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Modern businesses rely on innumerable types of technology, some of which many people don’t even notice — but if you want to improve your small business, being aware of technology and how it can help you can do wonders for your business growth.
Everyone is familiar with printers and scanners, or desktop scanners like scanner de bureau, and those staples of the modern office can’t be understated. Here are four other ways technology can improve your business.
1. Cloud Computing
Have you ever lost an important file or a bunch of data because your computer crashed and you hadn’t backed up your work? It’s not fun. In fact, it can be downright costly — so don’t let it happen to you if you can avoid it. Using automatic cloud backups can save you a lot of headaches, as well as save your data from a hardware crash.
An additional benefit of using cloud technology is accessibility. If you’re traveling, or leave your laptop at work and need to grab a file for a meeting, having your data in cloud storage makes it easily accessible whenever you need it — and keeps it safe from loss if your hardware crashes.
If you’ve ever gotten frustrated by answering the same questions about your business over and over, or you spend a lot of time doing mundane tasks like answering emails or making updates to servers, there are solutions for this.
Using automation to handle numerous tasks — such as automatic replies to emails based on user keywords, and freeing up employees to respond to emails that are relevant and beneficial to the business — can help avoid tedious tasks for human workers. Automation also ensures fewer human errors, speeds up workflows, and grants more profitable margins for your business.
3. Improved Security
Data breaches are scary — and costly to more than just the consumers whose data has been leaked. Using technology to improve your security builds trust with your customers, and saves your business from potential attacks and leaks that could cost you everything.
Cybersecurity is a hot-button topic, and you want to make sure your company is protected, your data is secure, and your financial transactions are FCC-compliant and secure. Even if you have established security software, being vigilant about updates and upgrading to the latest patches and versions is necessary. While security protocols are automated in many programs, this is one area where you want to have a human professional oversee new updates and protocols so nothing slips through the cracks.
4. Sales Software
Whether your business is selling products, services, or digital goods, improving the number of sales completed is vital. Your business won’t grow if you don’t make sales, after all. So how can you, or your employees, improve those sales numbers? Consider sales software, which can automate many of the steps and processes, suggest upsells and features for a customer, and handle secure payments so your clients are confident their data is safe.
Using technology and adapting it to your business is great for growth and success in whatever field you are in.